Comparison
MRKTlabs vs Profound
Profound gates most models behind higher tiers. MRKTlabs includes all six from day one.
Start TrackingAI platforms included
MRKTlabs
6 models (all included)
Profound
1 model ($99/mo)
Prompt coverage
MRKTlabs
Custom to your brand
Profound
50 prompts
Full model access
MRKTlabs
Included
Profound
Enterprise only
MRKTlabs tracks all 6 major AI platforms
Feature comparison
| MRKTlabs | Profound | |
|---|---|---|
| ChatGPT tracking | ||
| Gemini tracking | Growth+ only | |
| Claude tracking | Enterprise only | |
| Perplexity tracking | Growth+ only | |
| Grok tracking | Enterprise only | |
| Google AI Overview | Growth+ only | |
| Daily scans | ||
| Competitor benchmarking | ||
| Citation tracking | ||
| AI recommendations | ||
| Prompt discovery | ||
| PDF & Slack export | ||
| Sentiment analysis | ||
| GA4 integration | Enterprise only | |
| Multi-language | Enterprise only | |
| SOC 2 compliance |
Why teams choose MRKTlabs
All 6 models from day one
Your brand doesn't exist on just one AI platform. Customers ask ChatGPT, Gemini, Claude, Perplexity, Grok, and Google AI Overview. MRKTlabs includes all six from day one. Profound's base tier only covers ChatGPT — you need their Growth add-on for Gemini and Perplexity, and Enterprise for Claude and Grok.
Focused on what matters
MRKTlabs focuses on complete AI visibility — all six platforms, daily scans, and actionable recommendations. Profound's full feature set requires a custom Enterprise quote. We keep it simple: tell us about your brand and we build a monitoring setup that fits.
Built for visibility, not everything
MRKTlabs focuses on what matters most: knowing how AI platforms talk about your brand across every platform. No crawler analytics, no content management system, no agent analytics. Complete visibility data, daily scans, and actionable recommendations — without the complexity.
About Profound
Profound is the G2 Winter 2026 AEO Leader with $35M in Series B funding from Sequoia Capital. It processes 5M+ citations daily and tracks 10+ AI platforms — but gates most models behind higher-tier plans.
Track all 6 AI platforms from day one
Set up your brand, run your first scan, and see how every major AI model talks about you — in one dashboard.